Entries by Robb Bailey

Showdown: Inbound Versus Outbound Marketing

A big difference between inbound marketing and outbound marketing is that inbound marketing is becoming this century’s replacement for outbound marketing. In other words, proactive internet marketing is becoming the new norm while traditional marketing is starting to be viewed as too expensive compared with the internet.

Top 11 Local Directory Citations That Require Phone Verification

Which local business directories require telephone verification in order to claim your local business listing? Once you realize it’s time to start claiming citations, there are a number of potential pitfalls to avoid. One of the major pitfalls is the phone verification listing. Approximately 11 major IYP (Internet Yellow Pages) like local business listing sources […]