Top Five Reasons Why You Need Video In Your Content Marketing Strategy

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Content marketing has become something of a buzzword in the past few years. Ever since Google released their Panda and Penguin updates to their search algorithm, bloggers, webmasters and online marketers have been touting content as the new…

Get on Google+

Google+ is Here to Stay Do you remember a few years back when numerous Twitter naysayers said it was a flash in the pan and not worth your time? It's funny how quiet they got. You may have noticed a similar phenomenon happening with Google+.…

Would You Buy a Car without Tires?

Many times when getting pitched on a inbound marketing or SEO package companies will offer you various levels of services. Meaning the lower priced packages don't give you everything you need but the packages that give you all you need are way…

Inbound Marketing Agencies are kind of like Tugboat Captains

This morning I was sitting on the beach in Maui drinking a cup of coffee watching a huge cruise ship come into port. Even though I'm on vacation I am always thinking about work and how the inbound marketing industry relates to everyday life.…

Structured Data with Google's Data Highlighter WYSIWYG Style

The other night I was cruising around in Google Webmaster Tools for a e-commerce website I just launched to sort out some indexing issues. I stumbled upon a new area of GWT that caught my eye: Data Highlighter. At first I had little idea about…

One Will Always Listen to Their Peers

"The Moment of Truth Marketing" is in the past In the past it was always thought that grabbing the attention of a consumer was about getting the best professional advice possible. This was all about who was saying what about your product, and…